Two App Portfolios - 66 Apps And 1 Million Downloads

For sale is a set of two gaming app portfolios with a total of 66 apps and 1 million downloads. The company was started about a year ago and develops and reskins casual mobile games for iOS, Android & Amazon. The company uses advanced ASO techniques to market their games on the various app stores with the primary revenue streams being: in-game ads, in-app purchases & selling the games to other appreneurs.

After the startup phase, the business has produced $124K in revenue and $103K in profit in the past 10 months. Current run rate is approximately $143K/year in revenue and $117K/year in profit. Primary monetization so far has been a fusion of freemium, ads and in-app purchases. In September the owners signed a contract with one of the largest companies in the app store for a direct advertising deal on all of their slot games for $6 per install.

One of the key benefits to this sale is that the owners can teach the buyer how to make money in the app business with this portfolio and other apps ongoing. So you not only get the portfolio of apps but also the knowledge that has cost the sellers lots of money to develop.

Market Conditions & Competition

Growth Potential:

o In the app reskinning business the sky is the limit. The buyer can add to the portfolio and upload more apps daily.
o The buyer can also re-sell the whole portfolio or single apps for a higher value when the user base grows.
o The buyer can also buy gamers traffic from several ad companies and grow the IAP revenue accordingly.

Financial Summary

N/A

Training & Support

The owners work in this business about 1-2 hours a day. There is no customer service as there are no incoming inquiries. As with most app businesses, there is not a great deal of training needed. The owner will supply support and training to include:

o Guidance on how to choose a winning team
o How to train the team and how to manage it for the buyer needs
o How to choose topics & themes for games
o How identify upcoming trends

Alternatively you can use their highly talented outsourced team on a set price basis.

Reason for Selling

Sellers have some large upcoming projects and need the money for funding.